Our mission first and foremost is to provide scholarships for young women and men interested in the advancement of their education, through the spirit of a competition that embodies the four points of the crown: scholarship, service, success, and style. Our intent is to inspire personal and professional growth through the development of leadership, communication, and marketability, challenging participants to serve their communities through volunteerism along the way. Our hope is that participants gain confidence, self-esteem, and a sense of accomplishment that will enable them to serve as role models for the youth of their community.