Your Brand IS Your Company: Know your brand value

Description

What is your brand worth? The social value of your company’s name and reputation can be as valuable as your sales. How do you measure this information, what data are you already collecting providing you this information, and most importantly, how can you use this data to increase your brand value? This free, one-hour session explores the importance of brand equity and how activating this information can be the most singularly powerful decision you make.